Mac Guru

Taea Hale is a photographer who lives in New York. She is suing Apple because he claims that they used her one of her copyrighted photographs in an iPhone television ad.

Court documents says that Thale took photos of the band “She and Him”. This photo is used by Apple in their commercial without asking permission or giving credit. Thale’s lawyers say that she only authorized one license of the photo to Merge Media for limited use in magazines and posters, and had never licensed the photo to Apple.

The curious part of the situation is that the iPhone commercial in question simply shows a picture of the band’s album cover. And it also shows a picture of the band shown within a ticker purchasing app when buying tickets for a concert. It doesn’t seem as if Apple has used the photo in any way that’s not already publicly available.

Of course, it is considered the huge wad of cash that pretty much everyone knows that Apple has, it’s not surprising for people to want to take a chunk of it in any way they can. The commercial is shown below.

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